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We are always on the look-out for some of the news things tech world and industry can offer. We provide information about things that tech savvy individuals love. We are also providing useful tips and hacks on different gadgets that can come in handy to your day-to-day life. And lastly, keep an eye on our gadget reviews.

December 23, 2016

Advanced Computer Graphics

CG was coined during the 1960s. It stands for computer graphics that pertains to pictures and movies created by a computer hardware and software. There are […]
April 18, 2017

The Powers Of A Marketing Agency

As we progress in the age of social media, a marketing strategy has become one of the most integral parts of a company. More than ever, […]
April 18, 2017 12:43 pm

The Powers Of A Marketing Agency

As we progress in the age of social media, a marketing strategy has become one of the most integral parts of a company. More than ever, it is important for a company to get their name out. People are no longer dormant and sit around being idle. For years, the mobility among people has increased. Think about it. How can a business survive without a marketing mix?

 

For businesses that lack the natural aptitude to market themselves, there are several options. One of the most effective options is to hire a marketing agency. It is a wise decision to hire a marketing agency because they are usually professionals with years of expertise. For companies who choose to opt for an agency like marketing agency london, the marketing agency develops a thorough marketing campaign by assessing their client’s industry. In all, the marketing mix is fairly simple. It consists of the following principles including price, product, promotion, and place.

 

First is the price. Hoe much does it cost? Is the product affordable? These are a few things to consider as the pricing may make or break the product a company is selling. For example, no one wants to pay $5000 for a stick of deodorant. It is an outrageous price tag that is not in relation to its market or industry. Next, is the product itself. Is the product something people want to buy? If the shoe was on the other foot, would you buy the product? The relevancy of your product is highly important.

 

In order to be successful, it has to have mass appeal. The reason why the Apple Iphone is so successful is because it has mass appeal. It is so much more than a phone. It is a camera, camcorder, mp3 player, word processor and so forth. These are a few things to consider when developing a product to sell on the market. Next, is promotion. Promotion is a key area component of a marketing agency. Businesses promote their product in order to get the name out.

 

Without promotion, who is going to hear about the product? How are you going to attract new customers? These are some things to consider when dealing with promoting your product. When you assign a marketing agency to the job, they take the hassle out of the promotion aspect of the product. Next, is the place. Oftentimes, marketing is all about selling the product in the correct venue. You have to be able to sell the product at the right place and at the right time.

 

Are you selling your product at the right venue? Is it being sold at the right location? These are some things to also consider. For example, what sense would it make to open up a store that sells snowboards in the Mojave desert? Better yet, why would someone buy insect repellent at a perfume venue? This is not sensible at all. To conclude, a good marketing agency works closely with businesses and consolidates these challenges into one.

 

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December 23, 2016 9:34 pm

Advanced Computer Graphics

CG was coined during the 1960s. It stands for computer graphics that pertains to pictures and movies created by a computer hardware and software. There are vast discussions that can pertain to computer graphics ranging from vector graphics to 3D modeling. In its core, the underlying science behind every CG movie or image is based on geometry, optics and physics.

What are the different fields that made it possible for CG to advance to what it is now? You have animation, movies, advertising, and the gaming industry to name a few.

Pushing the limits of visual arts

Advanced computer graphics are now used in pushing the limits of art. In the past, only authors, painters and sculptors can use their imaginations extensively in order to picture things that are abstract. Today, all you need to have is a computer and some knowledge in CG using software and you can create different works of art. Movies are now heavily reliant towards CG especially when it is a high budget film that is expected to become a hit.

But of course, keep in mind that it isn’t always applicable in so many scenarios. For instance, do you think movies such as Space Odyssey or the recent Interstellar would’ve been the same if movie makers simply relied on CG? This is where practical effects are still relevant even today.

Animation and story telling

If you’ve been watching Pixar movies such as Up, though these things could be made using cartoons, the realistic CG animation changed the way the story is delivered to its audience. When coupled with superb script that follows themes relatable to both adults and young audiences, you have the perfect formula for a great hit. It wouldn’t be the same when you make use of other platforms other than CG.

Create things using 3D printers

3D printer has a number of things to offer in different industries. 3D printing is being used in the medical field and even by startup companies because it doesn’t cost a lot of money to make different objects. CG can be used hand in hand with 3D printing technology in order to create different products just a fraction of the cost.

If you are going to look at how advanced the CG technology we have today compared to before, you’ll realize that there software and hardware advanced so much over the years. It has also become a promising career for many individuals to do computer graphics.

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December 17, 2016 9:40 pm

CGs of Today

Computer graphics are popular for several reasons. It helps create images that are quite costly to make using practical effects. Thanks to graphical hardware and software, it is now possible to see movies with hyper realistic graphics. Just how good is the modern CG that we have today? What are things that you need to know about modern CG?

Your imagination is the limit

Regardless if you are designing a game, or helping make a movie, one of the things that make CG a great tool for different visual arts is in order to provide a tool which can produce pictures or moving images of objects that are not real. If you will look at the Transformers movies, for instance, you’ll realize that there is no way practical effects can recreate robots transforming from vehicles to life size humanoid forms.

Storytelling

Modern computer graphics can also be used in order to tell a story. If you will look at Pixar movies, you will realize that these computer generated images wouldn’t be the same if told using live actors. It makes it possible for the movie goers to experience a story in a different way, in fact, some stories are told as close as possible to how the author wrote it on paper.

Video games

Video games from the 80s to what we have today have drastically changed thanks to modern CG technology. These days, video games are realistic including not only the faces of characters that resemble real life people, but also the movements. Today, a lot of people in the gaming industry have invested on the best computer graphics experts in order to catch the attention of many gamers.

Practical uses

If you will look at how architects design their 3D concepts, it has made it easier for them to visualize what they want to have for their client thanks to CG software and powerful computers. This made their job easier and less complicated.

In addition to architecture, CG also provides a platform wherein 3D printing can come in handy. 3D printing is an inexpensive way to create crafts and other useful items without any complications.

What’s the catch?

There are many films that have made us rethink of how we understand computer graphics. There are also modern games that broke the boundaries of what the gaming console can provide. But of course, it is important that it is used sparingly. In fact, Star Wars Episode 1 received some negative reviews from its hardcore fans ever since the studio went for CG effects rather than practical effects. This is also part of the reason why they returned to practical effects during Star Wars 2001.

If you plan to be trained making computer graphics, this can be a good idea considering the many fields that can benefit from its use. You can explore different industries and be able to enjoy a high paying job that can stay relevant for the next years to come. But of course, you have to understand that CG is a fast changing technology that you need to continuously study. New software and hardware can change how things are being done in the industry.

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